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26 Jan 2018
ING Bank is a Dutch multinational banking and financial services company headquartered in Amsterdam, Netherlands. The bank operates in more than 40 countries worldwide across Europe, North America, South America, the Middle East and Australia. ING’s sport sponsorship is focused on soccer.
19 Jan 2018
Zurich is one of the world's largest insurance groups, serving customers in over 170 countries and employing 55,000 people. Zurich's main sponsorship focus lies in golf, ice hockey and athletics.
12 Jan 2018
Crédit Agricole is a French group of cooperative and mutual banks with over 130,000 employees in branches across six continents. Its sponsorship portfolio is focused primarily on its domestic market in France.
15 Dec 2017
Intel is a US-based technological firm. As part of its agreements with the likes of the Olympics, the MLB and the ICC, Intel provides technologies to help improve the viewing experience of an event.
08 Dec 2017
General Electric (GE) is a USA-based conglomerate that operates across a range of business sectors, including aviation, lighting and medical technologies. GE is a long-term TOP sponsor of the Olympic Games.
01 Dec 2017
Visa’s sponsorship strategy focuses on international properties like the Olympics that provide large, global audiences but can be also be marketed in local territories.
24 Nov 2017
Wanda Group, formerly known as Dalian Wanda, is a Chinese conglomerate and the world's biggest private property developer and owner. The company focuses its business on four key areas: commercial property, culture (including media and sport), online and finance.
27 Oct 2017
Sportcal spoke to Dilesh Sangaran, Group Head of Corporate Affairs at Lycamobile, to understand why the brand entered into partnership with the Jacksonville Jaguars and to understand the company's sponsorship strategy.